Category Archives: News

New beginnings at The Cloakroom

Another year has begun and is off to a flyer already. Here at the shop it’s business as usual as we settle in for what looks to be a very exciting 2012. We have lots happening and some exciting announcements to make in the next fe weeks so please stay tuned.

At the Brisbane shop we’re in the final throws of giving the store a facelift – not that we needed to, but it’s always nice to start the year with a fresh outlook and surroundings.  As well as accommodating clients with some spacious new change rooms we have a  new shoe area and also a dedicated Pistols at Dawn section in the store. This will house a more extensive range of our ready to wear pieces and include a seasonal collection of shirts, jackets, pants, shorts and accessories.

February also means a new season of fabrics (both shirting and suiting) and last week we had our first new bunches arrive from Dormeuil. Though we carry on a bit about how fantastic the Dormeuil cloth is they have put together some very special fabrics this season and if you’re in need of a new suit or jacket we have some fantastic options.`

For the moment our Sydney operation remains closed but we will begin our regular trunk shoes in 2 weeks time. We will be taking appointments and holding fittings Mon-Wed every 3 to 4 weeks in Sydney at a city location (to be confirmed). Stay tuned for more details.

We hope the year is off to a great start for you all and we look forward to seeing you soon.

2011 at The Cloakroom

2011 has been a massive year.

This year in Brisbane we’ve battled floods and a fire to get our new store open and running. We’ve expanded our team to 4 and have had the opportunity to work with some great clients. Our suiting business has really grown, and it’s been very encouraging to see the men of Brisbane embrace a more sophisticated way of dressing. We’ve very fortunate to have an amazing array of clients, and this year it’s been really fantastic to see so many new faces through the shop.

In Sydney we’ve created a strong following in the Surry Hills neighbourhood where we see a few more rock stars than bankers. Josh has had some very interesting guys in the shop in 2011 including magazine editors and film directors. But as the year comes to an end we’ve been forced to close our Sydney store to accommodate the owners who are redeveloping the Surry Hills building that we’ve called home.

It is also at this juncture that Josh and I have agreed to move forward without him in the business. Josh and I have forged a strong working relationship and brand focus in the last 5yrs and without having had such a dynamic person like Josh involved in the business we wouldn’t be where we are now. It’s been a great journey so far, and I’m sure Josh will still continue to be part of the Cloakroom in some form.

As this chapter comes to an end we’re presented with an opportunity to take the business in a fresh direction in the new year. And although our Surry Hills operation will close for the moment we still intend to keep our Cloakroom banner flying in the Sydney market.

With so many great clients (who have become friends) over the last 2 yrs we fully hope to offer our Cloakroom product in a new way to our Sydney clientele. Starting in the new year we will offer monthly trunk shows in Sydney showcasing new fabrics and ideas as we continue to offer our fully tailored service and distinctive Cloakroom product.

We’d like to thank everyone for their support this year and to wish you all a safe and enjoyable holiday season. We look forward to seeing you in 2012.